IL GIOCO SI FA D’ORO: IL BUSINESS DEGLI ESPORTS

The going gets rich: the esports business

With Carlo Alberto Carnevale Maffè, Paolo Ciotti, Paolo Cisaria, Alberto Coco, Daniel Schmidhofer, Amy Signorini

Moderated by journalist Stefano Silvestri

Whenever eSports are discussed, people always refer to the big numbers involved. Mark Cuban, the owner of the Dallas Mavericks, believes that they will continue to take viewers and resources away from competitive sport. Yet he has invested in the industry, as have big-name brands, stars and sportspeople themselves. What is the secret behind video games? How do you make money from them? How much is still to come?


Other scheduled events

12
h 15:00

eSports

VERSO IL FUTURO: COME GIOCHEREMO?

Towards the future: how will we play?

With: Ilaria Amodeo, Amedeo Calzà, Ivo Ferriani, Giuliano Giorgetti, Marco Saletta